I've not yet discussed analytics here, but if you're serious about any of your niche websites, it's then essential to know where your traffic is coming from and how it's converting.
One of the best and free solutions available is Google Analytics. It's probably more powerful than any other free analytics solution you may find (actually, it's based on the Urchin analytics system that used to be offered commercially before Google acquired it).
However, the problem is that it may be somewhat overwhelming for the beginners. The sheer number of statistics and views is difficult to manage and to use effectively.
But fear not. Ian from Conversations Marketing has created a nice series of video tutorials covering different aspects of this system in detail. Below you can find the latest installment on keyword analysis, which is very much in the spirit of this website.
Online Videos by Veoh
Previous Sessions:
Google Analytics Tutorial 1: Setting Up
Google Analytics Tutorial 2: Essential Stats
Google Analytics Tutorial 3: Digging Deeper
Google Analytics Tutorial 4: Goals
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